MY MYKU, MY LIFE
AN INTIMATE PROFILE OF MYKU'S OWNERS
The idea behind our campaign MY MYKU MY LIFE is to remind us that we have a purpose in our lives. For this campaign, we have chosen a range of individualists from all walks of life, who are confident and independent, pursuing their own unique lifestyle. We don’t want to present you with a picture-perfect campaign of people that no one can identify with, but real people like you and me.
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MEET GUY, HIGH END JEWELRY DESIGNER
From working as former head designer of Van Cleef & Arpels of America to ex Creative Director and Head Designer of John Hardy, Italian born French jeweler, Guy Bedarida is known for his exclusive and unique designs worn by socialites, movie stars and celebrities around the world.
MEET CARRIE, WORKING MOM
Carrie, like many working moms today, faces the challenge of managing time between work and being there for her adorable son Lucas. It is the boundless love for her child that keeps her going, discover how she does it all.
MEET XAVIER, EYEWEAR DESIGNER
Meticulously detail-orientated, Xavier moved to Asia’s most vibrant city, Hong Kong, seven years ago. Originating from a small town in France, the change of scenery fuelled his creativity and drive.
MEET MAGGIE, PASTRY CHEF
She can spend her days and nights baking wedding cakes for both of her sisters’ weddings. She even hand-carried 3-tier cakes from Hong Kong to Phuket, because she wants her siblings’ weddings to be perfect. It is the boundless love for her child that keeps her going, discover how she does it all.
MEET DIETER, SWIMWEAR DESIGNER
German-born Dieter frequently travels the world for inspiration. In his designs, he cleverly pursues a modern take on simplicity, constantly absorbing the world around him, finding inspiration in art, street culture and all things curious.
MEET MARCEL, HOTEL MANAGER
Marcel is one of the youngest and dynamic GM in the hotel industry. Under his leadership, Upper House has been ranked as one of the world’s top 25 hotels in 2015 amongst all the big players in the hotel industry.
MEET MARC, MUSICIAN
Marc Brochard has been interested in music since his childhood. With a few good friends, he decided to create the Le Groupe Électrogène Fanfare Club. A marching band dedicated to spreading love and happiness through music.
MEET JASON, DOG FOSTERER
Jason may be busy with his marketing activities for the hotel he works for, but he always makes time to adopt and taking care of stray dogs. Meet Jason Wong; his love for dogs is unwavering since he was a child.